Brian Gencher
Fractional Chief Marketing Officer, Principal at Gencher Insight
Brian is a 17 Time award-winning, experienced marketing executive and business leader, skilled in developing and growing brands and coaching individuals and teams. He uses a holistic and humanistic approach, focusing on the organizational needs while recognizing and acting upon the individual motivational triggers of consumers, customers, and team members, to drive success.
Brian has over 30 years of experience in driving long-term brand health and equity while maintaining a focus on the commercial realities of the marketplace. Throughout his career, Brian has been the steward for many iconic brands, such as Duncan Hines, PowerBar, Guinness, Captain Morgan, Johnnie Walker, Crown Royal, Hill’s Science Diet, and many other global and local brands.
- Brand Strategy
- Marketing Strategy
- Strategic Business Planning
- Marketing Training, Coaching & Mentoring